Sun Basket switches how it prints recipes to save paper

By MixDex Article may include affiliate links

Meal kit delivery service Sun Basket has made a key change in how it delivers recipes to customers.

• The company focuses on providing organic meals as well as recipes for specific diets such as paleo, gluten free or diabetes friendly.
• Weekly delivery boxes previously contained a magazine-style booklet that contained all of the recipes offered that week (not just the ones the customer ordered) plus some additional content under the “Sun Times” banner and promotions.
• The service is now slipping a folded card that’s slightly larger than a half sheet of letter sized paper in each brown paper bag that contains most of the ingredients for the corresponding recipe.

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• According to the company, this will save 4.5 tons of paper every week — or 108 trees.
• The company is moving the “Sun Times” content online as well as bonus recipes.
• The new full color recipe fliers feature the dish’s name, special design designations as well as estimate cooking time and calorie count along with a color photo on the front.
• Inside there’s room for a promo, list of ingredients and cooking instructions as well as, when needed, an “Ingredient IQ” box.
• The back of the flier features the flowery description of the recipe along with nutrition facts, and allergen warnings.