How one Pennsylvania station hopes to reinvent local TV news by embedding reporters in communities

By MixDex Article may include affiliate links

Last month, a television station in Pennsylvania launched “Reporter Corps” – an ambitious initiative aimed at reinventing local TV news. PBS39/WLVT, which is based in Bethlehem, Pa., plans to hire a dozen multi-platform journalists, embedding 10 of them in the 10 counties of the Greater Lehigh Valley – which straddles Pennsylvania and New Jersey – with a mission to produce community-focused news, with the other two positions being a video editor and a managing editor.

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