Sony reportedly shopping Seinfeld for mega streaming deal
Sony Pictures Television is reportedly looking to ink a new mega deal for the streaming rights to the classic sitcom “Seinfeld,” reports Deadline.
The show is currently tied up until 2021 with an exclusive streaming deal on Hulu, a deal reported to be worth around $130 million or more.
However, looking beyond then, Sony, which distributes the show, has reportedly pitched streaming rights to multiple streamers, including Netflix and HBO Max.
While no price tag has been named, sources tell deadline the company is looking toward the $425 million deal Netflix paid for “Friends” as a guidepost.
“Friends” will depart Netflix for HBO Max in 2020.
“The Office,” which Netflix paid $500 million for, will also leave for NBCUniveral’s streaming service in 2021.
All three sitcoms originally aired on NBC, but had different production companies and distributors, which ultimately affects streaming and other distribution deals.
NBC was able control the streaming rights of “The Office,” however, thanks to its hand in both the production and distribution of the show.