What key ratings win did MSNBC pull off?

MSNBC beat cable news kingpin Fox News in a key daytime rating for the first time in 17 years.

  • For the week of Dec. 17 to 21, MSNBC averaged 1.56 million viewers between 6 a.m. and 2 p.m., ahead of Fox’s 1.54 million. CNN scored 975,000.
  • The last time MSNBC beat Fox in this rating category was just before the presidential election that would eventually put George W. Bush in the White House, in November 2000.
  • MSNBC also beat Fox News in the key adult 25-54 year old demo during the same time period.
  • In addition to the daytime win, MSNBC also racked up wins in primetime.
  • The Rachel Maddow Show” was tops at 3.2 million viewers, beating “Hannity,” though the namesake host Sean Hannity was not hosting that week while Maddow was still behind the desk.
  • “Hannity” has been showing some dips in the ratings, but will still wrap up 2018 as most popular show on cable news.
  • However, his viewers have dipped to 2.76 million viewers from the election through Dec. 17, a drop of 19 previous from the previous month.
  • “Hannity” is also down 30 percent in the 24-54 demo.
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