CBS.com gets large ‘Keep CBS’ promo
By MixDex Article may include affiliate links
CBS has dedicated prime real estate on its website to battling its latest retrans dispute with AT&T.
CBS.com has been updated to include a large image and headline encouraging viewers to visit its KeepCBS.com website that encourages viewers to register their displeasure with the blackout.
The spot is normally reserved for a bold, colorful photo promoting one of the network’s latest shows.
This promos has been relegated to second place in the slideshow-style design.
Both CBS and AT&T are pointing fingers at the opposite side after the network went dark in 17 major markets.
CBS is reportedly asking for an increase in the fees AT&T pays to package its local station and network feeds to DirecTV and Uverse customers.
AT&T has countered saying it has offered CBS an increase, but CBS has refused the offer.
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