NBC is using another of its hits to promote ‘Brooklyn Nine Nine’ return

NBC is busy promoting its pickup of the former Fox program “Brooklyn Nine Nine” — including a spot that channels the familiar typography and lines from another NBC crime hit — “Law & Order.”

  • The new spot features headlines in the iconic Friz Quadrata font the “Law & Order” franchise is known for using.
  • Although the original “Law & Order,” “Law & Order: Criminal Intent” and the short lived “Law & Order: LA” are no longer actively in production, “Law & Order: SVU still airs as part of NBC’s schedule.