‘Today’ promo adds strength, adventure and hope to ‘understanding’

NBC News is airing a slightly extended and modified version of its “Welcome to Today” promo for its flagship morning news program “Today.” The spot features some of the same footage in the original version but also mixes in more footage of Al Roker, Carson Daley and Craig Melvin, in addition to main co-anchors Savannah Guthrie and Hoda Kotb.

It also adds the words “strength,” “adventure” and “hope” in addition to “understanding” — and the tagline “Welcome to all the possibilities of today.”

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